“ANYTHING IS POSSIBLE IF YOU HAVE ENOUGH COURAGE”

Learning from the best vol 2, by Francisco Alcaide Hernández

As an entrepreneur woman since 2017, I’m always looking for ways to be creative and strategic. This helps me provide integrated communications services and effective digital marketing and social media strategies. Due to my experience in the field of communications, media relations and in the management of social media platforms, my purpose is always to highlight the brand's value and be that digital speaker they need.

The focus is on increasing recognition, increasing scope and highlighting the solution of the company that is understood to be the purpose of it. These details are my biggest commitment. I develop strategies aimed at achieving what the company wishes to achieve. Mainly SME/ SMB. Most of the times I work based on a briefing, nut there’s occasions where I must find the solution to that obstacle that prevents them from reaching their goal. We are like doctors to its patients, we have to provide a diagnosis and focuses on the solution.

My service is completely personalized to the brand and I do not charge for hours but for service. This has helped me increase the value of my business in a significant way.

I spent most of the time traveling around the world and writing for the amazing bilingual magazine, El Coquí of Rincón, based in Puerto Rico. More than just a means for advertising and promoting businesses, this magazine functions as the voice of Rincón to the world. Inspired by everything around us we touch on topics such as gastronomy, culture, community, wellness, and the environment. Overall it provides a medium for businesses and the community to express themselves. We print four thousand copies each month from November to summer. El Coquí's print copies are free of cost and available a most Rincón businesses and other locations on the west side of the island as well as online. Rincón may be small but surprisingly has quite a diverse community plus a large tourist base composed of people from the island and around the world. This has made El Coquí a great reflexion of Puerto Rico's culture, traditions, and current life.

The biggest advice I once received was: “Travel. Travel the world with no expectations, see it through the locals eyes, see how the world works in every corner, and find your true purpose.” “Opportunities are not found, they are made.”

SKILLS & ABILITIES

Branding
Editorial Design
Copywriter
Web Design
Digital Advertising
Content Creator & Digital Journalism
RRSS & Digital Marketing
Graphic design

Integrated Communications, Social Media, Strategic Advertising, Public Relations, Editorial, Teamwork, Individual work, Strong interpersonal skills, Natural leader, Detail oriented, Conflict resolution, Strategic Thinking, Negotiation, Pro-activity, Empathy, Planning, Entrepreneurship, Paid Media, Event Planning, Public Speaking, Customer Service

Clientele